Finding Your Target Audience for the Artisan

Haywood Community College, Creative Arts Building, Room 7315
185 Freedlander Drive, Clyde, North Carolina 28721
Katy Gould, Small Business Center Director
Mar 27, 2014
4:00 PM - 6:00 PM

The majority of businesses spend 6-8 months targeting the wrong market. By the time they realize it, they have wasted a good deal of time and money. This Handmade in America Craft Lab will feature several activities that will help you, the Artisan Business Owner find your target market and determine the best method to reach them. Together we will work on the topic of "who buys your work, as well as where and why they buy it".