Public Policy Polling's newest national poll finds that the NRA's image has declined over the last three weeks following Wayne LaPierre's controversial press conference the week before Christmas.

The NRA now has a negative favorability rating, with 42 percent of voters seeing it positively while 45 percent have an unfavorable view. That represents a 10 point net decline in the NRA's favorability from the week before the press conference when a national poll we did found it at 48/41. Its image has taken a hit with both Democrats (from 29/59 to 22/67) and Republicans (71/19 to 66/18).

The NRA's focus on putting more guns in schools is likely what's driving the decline in the organization's image. Only 41 percent of voters support the organization's proposal to put armed police officers in ...